Amazon Wearable Tech
- Creative Oversight - Charles Ramsey
One of the fastest growing sections within the Electronics vertical, the Amazon Wearable Technology storefront was in need of an update. A few of the widgets in the back end were outdated, did not allow for flexible updating, and the graphics being edited in a piecemeal fashion by multiple designers on the team often times led to an inconsistent visual appearance. I created a flexible visual system that could not only match the Amazon brand, but the varied brands within the wearable technology market.
To see the style guide in action, visit the Amazon Wearable Technology store.